Case Study: Translating Talent in Three Businesses Essay

1. How does Sol y Canto define its business? Identify the offer, the shoot for market, and the product and sales talk capability.Sol y Canto define its business by creating music and behaveances that move, delight, excite and connectconnect that auditory sense to the grandeur of Latin Ameri bum culture connect individuals, Hispanic and non-Hispanic, to each other through divided up mystify of music, poetry, humor and a joyful, playful vibe and connect us entirely to our hopes and visions of a bust world.They have a wide target market ranging from preschoolers to senior adults in a wide variant of settings. Depending on the number of performers, the events can last anywhere between 45 minutes to two hours. They perform primarily in the US and Puerto Rico at concert halls/venues, school settings, and senior centers as ingredient of their nonprofits mission to serve the community.Sol y Canto was founded as a result of an experience. In 1984 my husband and I met through a three -week cultural exchange tour to Nicaragua. We created our first band, Flor de Cana, out of that sustenance changing event, committed to signing about the reality in Central America and opening the look of the North American people as to the role of our g all overnment in Nicaraguas war in the mid-1980s.Sol y Cantos mission is to create music and performances that move, delight, excite and connect that audience to the richness of Latin American culture connect individuals, Hispanic and non-Hispanic, to each other through shared experience of music, poetry, humor and a joyful, playful vibe and connect us all to our hopes and visions of a better world.Their target market has a wide range from young children to senior adults in a variety of setting. Their events can go for 45 minutes to two hoursdepending on the number of performers. They usually perform in the US and Puerto Rico concerts. Schools, senior care centers for their nonprofit.2. Describe the culture of the Amadors business .Amadors culture is very simple. They are a low-down company of six that communicates regularly. They are all extremely close and have developed a noticeable sense of respect, consideration and open communication with one another. They hold weekly staff meetings to ensure that all issues are resolved quickly.3. Which methods of deciding upon business opportunities did Rosi and brian Amador pursue?Rosi and Brian saw opportunity in their voice over business, so they began focusing on pursuing voice over work out of their home. They used their gibe daughters to help with the voice-overs, as well as kept costs low by staying at home. This direct them to succeed.4. What competitive goods does Amador Bilingual Voice-Overs have in the voice-over field? List them and indicate whether each is based upon quality, price, location, selection, service, or speed/turnaroundor a combination of these.Amador Bilingual Voice-Overs have a competitive advantage because their pricing is competitive, their onsite facilities eliminate the cost of